Quote Category

You can’t just ask customers what they want and then try to give that to them. By the time you get it built, they’ll want something new.

There are different ways to do innovation. You can plant a lot of seeds, not be committed to any particular one of them, but just see what grows. And this really isn’t how we’ve approached this. We go mission-first, then focus on the pieces we need and go deep on them and be committed to them.

Be a yardstick of quality. Some people aren’t used to an environment where excellence is expected.

The future of any corporation is as good as the value system of the leaders and followers in the organization.

If you don’t drive your business, you will be driven out of business.

Once we decided to do a tower in New York, it had to say something about our group, reflecting the mix of modernity and creativity in our organization. It’s a symbol.

The ability of a successful company to add functionality to its product has long been upheld.

It is true that SpaceX is partially a government contractor, but it would be unfair to say that SpaceX is entirely a government contractor.

The path to the CEO’s office should not be through the CFO’s office, and it should not be through the marketing department. It needs to be through engineering and design.

What made Louis Vuitton famous was the quality. We don’t do marketing; we just create products which are exceptional in their design and craftsmanship.